Wayfinding signs are essential to help the audience establish where they are and how to get where they want to their desired destination. Fundamentals for effective wayfinding signs include clear and easy to understand information, excellent legibility, traffic flow considerations, and a proper progression from the general to the specific. This is true for all three wayfinding sign applications:

Vehicle
Bicycle
Pedestrian

Collaboration and careful planning identify and optimize for brand identification, mapping, location markers, landmark menus, destinations, and connections.